FC27InvestorFC 27
All phases

Early Season (Ratings Reload, Ultimate Scream)

falling

Saturday, 03 October 2026 to Thursday, 22 October 2026

The market settles at its level. The weekly promo rhythm kicks in: Thursday dip, promo at 6pm UK on Friday, supply high over the weekend, recovery on Monday and Tuesday.

What to do

Trade the week: buy meta cards Thursday evening or Friday, sell Monday or Tuesday. Sell promo cards the moment you pack them — don't hold them.

What actually worked in this phase

From the FC 26 season, every card from 5,000 coins up, bought and sold again after 7 days, after the 5 % EA tax. Buying at random in this phase returned -12 % on average. The percentages below were tested on cards that were not used to find the patterns.

  • meta gold cards that lost a little the week before: +1.1 %
  • meta gold cards that moved sideways: 0 %
  • Better left alone, plain gold cards well below their high: -38 %
  • Better left alone, plain gold cards that lost more than 15 % the week before: -35.4 %

Key dates

  • Fri 9 Oct Ratings Reload (FC 26: 10 Oct)
  • Fri 23 Oct Ultimate Scream (FC 26: 24 Oct)

Market events in this phase

  • Fri 09/10 Ratings Reload
    The first big promo after launch (FC 26: 10 Oct); meta cards dip as it drops.

Expected daily move by card type

Baseline for an 85–87 rated card with normal hype, before day-of-week patterns and events.

Gold (standard)-0.8 % / day
Gold meta (in demand)-0.5 % / day
Team of the Week / inform-0.6 % / day
Promo card-1.5 % / day
Icon-1.4 % / day
Hero-0.5 % / day